Harley Davidson India Leaving
A revolution of power and performance.
Harley davidson india leaving. There are no bikes to sell anymore. Explained After GM and Harley Davidson why ford is exiting India. Harley Davidson ends India operations 70 employees to be laid off Only last August the company completed a decade in the market but longevity is no benchmark for success.
A legacy that began in 1957 the Sportster set speed records raced and won off-road and has inspired racers builders and riders for generations. The American icon saw promise in the worlds largest market for two-wheelers. Harley-Davidson has decided to call it quits in India owing to low demand of its bikes.
But its bikes sold poorly in a country where incomes are low. Harley-Davidson is shutting down its sales and manufacturing operations in India as part of its strategy to reduce costs and refocus its efforts on more profitable markets. In 2014 Gaurav Gulati a longtime Harley rider was enticed by Harley-Davidsons managing director in India.
Harley-Davidson to exit worlds biggest bike market. Harley-Davidson sold only 176 bikes in India last month. Why big US automakers are leaving India Premium FILE PHOTO.
The move is part of the Milwaukee-based companys Rewire strategy announced earlier this year that involves scaling back and streamlining operations. Harley-Davidson to exit worlds biggest bike market. Harley Davidson conformed to quit the worlds largest motorcycle market.
Harley Davidsons departure from India is a big jolt to many bikers across the nation. The markets it is leaving and the ones it is planning to focus on. Harley-Davidson the proudly American company is giving up on India because of weak sales after more than a decade of pursuing a huge but ultimately frustrating place to do business.